It's important to establish a clear visual language to be sure that you are great at conveying the message to the customer. There are some tips to help you develop your own style which resonates with modern tendencies. 1. Keep Videos Short
The typical length of the most widespread video content is about 3 minutes. However, here on Instagram, you are limited to 1 minute for everything. It seems to be hard to fit all the information in such a short video, but it is possible. For example, look at these snackable videos
you can create for the Instagram, Facebook, and other social media. 2. Optimize Your Videos
Don't forget to add relevant hashtags and location to the video. Also, if you have a Youtube channel and are going to duplicate your content there, you should know that videos are 53 times more likely than text to appear on the first page of Google search results. To increase the chance of this, optimize your video by adding keywords. Use Youtube keyword tool to pick right words.
If your video collects a lot of likes and comments, it can appear in the "search" tab of random people, even if they don't search anything.
Now the question is: how to improve the positions of videos on Instagram? Where is it possible to get more likes at short notice?
Bigbangram offers a solution: buy instant likes and followers
. You'll get a fast leap in your video's popularity, so it will highly likely appear at the top positions. 3. Back It Up with a Story
Don't waste 60 seconds for no purpose: turn this small time interval into a masterpiece. You can draft the scenario and show your followers a very short story to leave them thinking. A lot of world-famous brands have already grasped this trend: their promo-videos resemble short films with a plot, characters, and even a hidden meaning. 4. Save the Words for the Caption
Speak to your audience in visuals and try to omit words where it is possible. Try to convey your text message using captions, not the video itself. If you decided to use a couple of words in your clip, here is a marketing tip: match the colors and fonts with your brand design. This will make your content more recognizable even if somebody will share it on the third-party resource. 5. Make Your Video Eye-Candy
Color schemes design is art and science rolled into one. Properly selected colors not only look eye-candy but have a specific impact on your customer's mood. Each color brings a unique emotion, so you need to design a color scheme according to the main idea of your video.